Taxi Advertising in Bangkok: Screens & Wraps

TAXI MEDIA, DIGITAL SCREENS

1,000Digital screens15,000+Vehicles nationwide3M+Captive audience18 minAvg engagement

Why taxi advertising works in Bangkok

Bangkok traffic is a fact of life — and for advertisers, it’s an opportunity. The average passenger spends 18 minutes in a taxi per trip, screen at eye level, with nowhere else to look. Unlike a billboard people drive past in a second, taxi media travels with the city: through the CBD, past condos and malls, along tourist and airport routes, into every district a static sign can never reach.

Full and partial wraps on Bangkok’s EV taxi fleet — your brand at eye level, in traffic, all day.

MotionReach turns Bangkok’s taxis into smart, connected media platforms — combining bright digital screens, full-vehicle branding, and data so you know exactly who you reached and how often. It’s out of home advertising that moves, targets, and proves its results.

Taxi media formats

Digital Taxi Screens — DOOH smart LED displays on our taxis, with real-time campaign control. Swap creative instantly, schedule by time of day, and run different messages on different routes.
Full & Partial Vehicle Wrapping — Bold taxi branding that commands attention day and night.
Stickers & Fixtures — Flexible, cost-effective placements for high-frequency citywide exposure.
Product Activation — On-ground brand experiences that meet audiences in motion.

In-cabin digital screens: the passenger’s only screen for an 18-minute average ride.

How a campaign works

Brief & target. Tell us your audience and goals. We map them to real Bangkok routes — CBD zones, high-income residential areas, tourist corridors, airport runs.
Create. Supply your creative (or we help produce it). Digital formats can be updated any time, with minimal lead time.
Launch. Your campaign goes live across GPS-enabled taxis, serving to the routes and moments you chose.
Measure. Track reach, frequency, playtime and delivery quality in real time — verified by GPS data and screen-level activity logs.

Reach the audience that matters

Every screen in our network is GPS-enabled, so your campaign runs where your customers actually are. Target by Central Business District, high-income residential areas, tourist corridors, and airport routes. With an average frequency of 4+ per campaign, your message earns the repetition that builds recall.

Technology & transparent measurement

Traditional out-of-home asks you to take reach on faith. We don’t. MotionReach runs on a centralized media platform with full control over creative, scheduling and reporting, backed by transparent, real-time performance metrics built from verified GPS data, device uptime logs and screen-level activity tracking — reach, frequency, playtime and delivery quality across every vehicle, precise and auditable.

Proven results

Brands across beverages, healthcare and beauty already move with MotionReach:

Singha — 500 EV taxis across airport, CBD and tourist routes delivered 6.79M verified impressions and 1.77M unique passengers at 3.83× frequency over a 5-month flight.
Osotspa (Hangster) — city and nightlife routes drove 8.24M verified impressions and 2.27M unique reach.
DCH Hospital — a 6-month citywide campaign delivered 3.2M impressions and 919K unique passengers.

Brands that move with us: Singha · Osotspa · Dr.Pong · Greater Pharma · DCH Hospital · Babyface Clinic · Pepsi · Pocky · TikTok Shop · Maison Keeps · TikTok Food Fest

Frequently asked questions

What is taxi advertising?

Taxi advertising places your brand on and inside taxis — through digital screens, full or partial vehicle wraps, and fixtures — so it travels across the city and reaches passengers, pedestrians, and drivers throughout the day.

How much does taxi advertising in Bangkok cost?

Pricing depends on format, the number of vehicles, campaign length, and targeting. Request a media kit for current rates and packages.

How is a taxi campaign measured?

Every MotionReach screen is GPS-enabled and reports verified data — reach, frequency, playtime, and delivery quality — in real time.

What areas of Bangkok can I target?

Anywhere our GPS-enabled fleet travels — including the CBD, high-income residential zones, tourist corridors, and airport routes — with 15,000+ vehicles nationwide.

How quickly can a taxi campaign go live?

Digital creative can be deployed with minimal lead time and updated any time during the campaign.

Ready to move with the city?

Get a media kit with current formats, coverage and rates — or talk to our team about your campaign. Bangkok (Chatuchak) · +66 94-658-9142.